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International Marketing - International Marketing Training

International marketing training is designed to teach you marketing skills from an international perspective. The "5 Ps" ofInternational Marketing Training marketing are still valid however the international marketing professional needs to think about local customs, mores, traditions or religious connotations of everything he or she does.

While there are many advantages to mass production on an international level such as economies of scale, an unwary marketer could find him or herself causing offense. The ramifications of this could be catastrophic for business.

International marketing treads a fine line between 'one size fits all' and merit customer needs. You will find that customs, rituals, traditions, and regions, vary greatly between countries and indeed regions.

For example, the color red is considered lucky in China, whereas it is usually used as a warning color in the west. Purple is the color of mourning in India; in the west it is black.

Some religions forbid certain animal products. There are different social and business customs, which you also need to be aware of when meeting foreign nationals. Some cultures expect an invitation tube extended three times before accepting - if you didn't know this then you could lose business! Showing the soles of your feet can be deeply insulting to some. You also need to be knowledgeable of local import/export, and customs and excise rules. These are just a few examples of the types of differences you need to be aware of.

Job outlook for International Marketing

With the increased usage of the Internet, it is now just as easy to do business on the opposite side of the world, as it is interstate. If you are well trained in international marketing your services would be valuable to any number of businesses wanting to take advantage of cheaper sources of goods and labor or the international distribution of a product. This trend can only grow and shows no sign of slowing.

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International Marketing Featured Schools

For information on International Marketing, please visit any school below and request more information.

University of Phoenix

With convenient class locations as well as online learning, University of Phoenix makes quality higher education highly accessible. Whether you're seeking an associate's, bachelor's, master's or doctoral degree, we can help you reach your goal while you work-and much sooner than you might expect. More Details...





Westwood College

Your future in technology starts right here. Westwood College of Technology is committed to student success. More Details...





American InterContinental University Online

American InterContinental University Online's flexible curriculum allows you to study when and where it's most convenient. Earn your degree at an accelerated pace from an accredited school that is respected by employers. More Details...





Walden University Online

Balance your personal and professional commitments while earning a respected Ph.D., master's degree, or bachelor's degree online at Walden University. Programs offered in management, education, psychology and health and human services. More Details...





Strayer University

Get the right foundation for your future with a degree from Strayer University. Evening, weekend and online classes are all available to meet the needs of busy adults. More Details...





Keiser University

Get into a career you love with an online degree from Keiser College. You'll receive the individual attention you deserve as well as access to career placement More Details...





Ashford University

Ashford University Online offers degree programs designed for working professionals like you. Study online, on your own time, and graduate in as little as 12 to 24 months. More Details...





Argosy University

At Argosy University/Atlanta we prepare individuals for careers that make a difference, whether in business, education, or psychology. Learn how you can make a difference in your life, and the lives of others. More Details...





Colorado Technical University Online

Take your career to new heights with Colorado Tech Online! Since 1965, Colorado Technical University has helped thousands of students achieve success in business, management and technology careers. Learn more today. More Details...





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