Baker College Online
Baker College Online is fully accredited and offers over 23 programs that will help you earn your Associates, Bachelors, or Mastersaffordably. Learn more now. More Details ...
International Marketing - International Marketing Training
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International Marketing - International Marketing Training
International marketing training is designed to teach you marketing skills from an international perspective. The "5 Ps" of
marketing are still valid however the international marketing professional needs to think about local customs, mores, traditions or religious connotations of everything he or she does.
While there are many advantages to mass production on an international level such as economies of scale, an unwary marketer could find him or herself causing offense. The ramifications of this could be catastrophic for business.
International marketing treads a fine line between 'one size fits all' and merit customer needs. You will find that customs, rituals, traditions, and regions, vary greatly between countries and indeed regions.
For example, the color red is considered lucky in China, whereas it is usually used as a warning color in the west. Purple is the color of mourning in India; in the west it is black.
Some religions forbid certain animal products. There are different social and business customs, which you also need to be aware of when meeting foreign nationals. Some cultures expect an invitation tube extended three times before accepting - if you didn't know this then you could lose business! Showing the soles of your feet can be deeply insulting to some. You also need to be knowledgeable of local import/export, and customs and excise rules. These are just a few examples of the types of differences you need to be aware of.
Job outlook for International Marketing
With the increased usage of the Internet, it is now just as easy to do business on the opposite side of the world, as it is interstate. If you are well trained in international marketing your services would be valuable to any number of businesses wanting to take advantage of cheaper sources of goods and labor or the international distribution of a product. This trend can only grow and shows no sign of slowing.
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International Marketing: Featured Schools
For information on International Marketing, please visit any school below and request more information.
Berkeley College - Online
Through the power of the Internet, Berkeley College Online brings the classroom online to you - with the same high standards as our on-site classes. More Details ...
Berkeley College
At Berkeley College, we are a recognized leader in launching business careers. We help 96% of our graduates land jobs in their chosen fields. More Details ...
Ellis College MBA
The Ellis MBA is an online innovation that offers a powerful combination not found in other MBA programs online or off. More Details ...
Golden Gate University Online
Advance your career with a certificate, bachelors, or masters degree from Golden Gate University. Weve educated working professionals just like you for more than 100 years. More Details ...
Golden Gate University
Ignite your career with a Certificate, Bachelor's or Master's degree from Golden Gate University. More Details ...
Kendall College
Earn your degree in Culinary Arts, Baking and Pastry, Hospitality Management, Early Childhood Education, or Business and Technology at Kendall College. More Details ...
National American University
You can make a real difference in your career with an accredited online degree from National American University. Choose from programs in Business, Technology, and Healthcare. More Details ...
Regis University
Regis University has a long-standing tradition of providing quality education to further the career goals of working adults. More Details ...
Remington College
Enhance your marketable skill set quickly with Remington College. As a student, you will have access to focused classes and a team of career placement professionals. More Details ...
Strayer University
Get the right foundation for your future with a degree from Strayer University. Evening, weekend and online classes are all available to meet the needs of busy adults. More Details ...
WIU Interactive Online
Western International University is the school designed for working adults like you. Their Business, Technology and Behavioral Science programs are designed to be totally flexible. More Details ...
Western International University
Western International University is the school designed for working adults like you. Their Business, Technology and Behavioral Science programs are designed to be totally flexible. More Details ...
Potomac College
Attention working adults: At Potomac College you can advance your career (and your life) in just 18 months. Earn your degree in Management or Information Systems. More Details ...
CDI College
Get the real-world training you need to build a better career at CDI College. Choose from morning, afternoon and evening classes at one of many community based locations across Canada. Please note: CDI offers diploma programs. More Details ...
Warren National University
Earn your degree online, no classroom attendance required. Apply your work experience and previous education toward earning a degree from Warren National University. Achieve your goal without classroom attendance. FREE Catalog More Details ...
AIU Online
Earn an online degree that really matters from AIU Online. More Details ...
American InterContinental University
American InterContinental University offers students a solid foundation for the future, with both general education and industry-specific classes. Small class sizes help to ensure focused attention. More Details ...
Colorado Technical University Online
Take your Career to New Heights with CTU Online! Since 1965, Colorado Technical University has helped thousands of students achieve success in business, management and technology careers. More Details ...
Keiser University eCampus Online
Keiser University Online offers degrees in fields that are in high demand and provides job placement assistance to all its students and alumni. We research trends for growing fields and tailor our curriculum to prepare students for entry and advancement t More Details ...
Lincoln College of Technology
Lincoln College of Technology provides career-focused, hands-on training programs with industry experienced instructors. Get the skills for a rewarding in-demand career. More Details ...
Top Schools
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